Eric is an investment banker with GP Bullhound, focusing on consumer subscription software (CSS), enterprise software, and financial technology. With investments in companies ranging from Spotify to Fishbrain, and clients such as...
Darius Mora is the Chief Marketing Officer at Reflectly, the world’s largest journaling app. He’s been focused on ASO, free marketing, paid user acquisition, and retention for both Android and iOS apps.
In this week’s episode, we asked mobile marketing expert Eric Seufert for his take on upcoming privacy changes in iOS 14 and why the post-IDFA world presents a huge opportunity for mobile app developers.
Apple announced its new App Store Small business program which reduces fees from 30% to 15% for apps making less than $1m per year. We discuss the potential impact of this new program and what it means for app developers.
Starting a mobile-first subscription app business can be tough — there are a lot of decisions to make. Should you bootstrap or raise investor funding? How will you classify your business? When is the right time to monetize your app?
We’re at an interesting point in the evolution of the subscription app ecosystem. Mass adoption of smartphones, consumers’ increasing willingness to pay for digital services, and a better business model — Personal SaaS — are all coming...
In this premiere episode, David and Jacob chat about the early days of the App Store, the birth of the subscription app business model, and what the next 20 years of personal SaaS development might look like.