How WordPress Onboards New Users
May 30, 2018, 11:18 AM
How QuickBooks Onboards New Users
Mar 15, 2018, 11:39 AM
How Bitcoin Onboards New Users
Feb 21, 2018, 11:01 AM
How Dropbox Onboards New Users
Oct 4, 2017, 11:29 AM
How PayPal Onboards New Users
Jun 29, 2017, 12:12 PM
How United Onboards New Users
Apr 12, 2017, 8:05 AM
Approx. reading time: just a couple minutes, despite insane slide count (it's a lot of tiny changes from one to the other)
How Super Mario Run Onboards New Users, Part Deux
Feb 9, 2017, 11:50 AM
( check out Part 1 if you haven't already! )
How Super Mario Run Onboards New Users
Jan 13, 2017, 8:24 AM
( after seeing this, check out Part 2 ! )
How Virgin America Onboards New Users
Dec 9, 2016, 11:50 AM
How Hillary 2016 Onboards New Users pt 2
Aug 24, 2016, 11:51 AM
( check out Part 1 if you haven't already! )
How Hillary 2016 Onboards New Users
Aug 24, 2016, 11:51 AM
( when you're done, check out Part 2! )
How TIDAL Onboards New Users
Jul 22, 2016, 8:45 AM
How Zendesk Onboards New Users
Jun 15, 2016, 9:10 AM
How musical.ly Onboards New Users
Apr 7, 2016, 8:24 AM
How Quartz Onboards New Users
Feb 16, 2016, 11:32 AM
Quartz just has the best onboarding and you should totally check it out.
How Kimoji Onboards New Users
Jan 27, 2016, 3:01 PM
Upon its release, Kim Kardashian's new app, Kimoji, sold so many units that it nearly broke the App Store. At one point, it was selling over $1mm per MINUTE. What followed for all the people who bought it? Peep it here!
How Peach Onboards New Users
Jan 14, 2016, 9:13 AM
Peach is the darling of the app world right now, and their onboarding has been heralded as one of the best ever from a newcomer. Care to see why?
How Headspace Onboards New Users
Jan 7, 2016, 1:03 PM
Headspace has gotten millions of people into an ongoing meditation routine over the past couple years. How?
How Unroll.Me Onboards New Users
Dec 17, 2015, 11:05 AM
Unroll.Me has helped millions of users manage billions (probably?) of email subscriptions. How?
How Waze Onboards New Users
Nov 18, 2015, 11:32 AM
Waze has well over 50 million users (dating back to the stone ages of 2013), and just provided a big design revamp. How will they be onboarding their next 50 mil?
How IF by IFTTT Onboards New Users
Oct 1, 2015, 11:35 AM
IFTTT's mobile onboarding had been whispered to be really good, so I thought I'd check it out myself!
How Skype Onboards New Users
Sep 2, 2015, 8:43 AM
Back in 2013, Skype reported having 300 million users, which would have made them more populous than the 4th largest country in the world. If they've kept growing like they were since, they're almost definitely now the 2nd. How did they...
How Ashley Madison Onboards New Users
Aug 6, 2015, 9:06 AM
Ashley Madison was recently hacked, threatening to expose the personal details of 38 million affair-having users of their site. This also prompts the realization "holy cow! they had 38 million users?!" How did they onboard them all? Read...
How Apple Music Onboards New Users
Jul 1, 2015, 9:10 AM
Apple just threw its hat into the music streaming ring. Will its onboarding make or break its ability to oust the likes of Spotify, Rdio, and others?
How Eventbrite Onboards New Users
Jun 11, 2015, 9:13 AM
I've long found myself RSVPing through Eventbrite, but never knew firsthand what it was like to create an event. That changes today!
How Hulu Onboards New Users
May 8, 2015, 11:08 AM
Hulu's onboarding is very quick. It's also curiously slow. How could this be? Read on!
How Periscope Onboards New Users
Apr 2, 2015, 3:57 PM
Meerkat. Periscope. Titans of industry in our time*. How do they hold a mirror up to our lives?*The last couple weeks
How Sticker Mule Onboards New Users
Mar 19, 2015, 7:20 AM
Many have asked for an "ecommerce onboarding" teardown, and the timing was finally perfect as I needed to run up the first batch of UserOnboard stickers. Let's see how things fare!
How Rdio Onboards New Users
Feb 25, 2015, 12:30 PM
Rdio has long been heralded for being the designer's choice for streaming and curating music. Their product is beautiful, but what's it like getting started with them?
How Timehop Onboards New Users
Feb 6, 2015, 3:55 AM
Timehop has well over 12 million users, a staggering 6 million of which use the product every single day. How did an app with a user count equivalent to the population of Paris get so many people through the door at all, let alone coming...
How Duolingo Onboards New Users
Jan 20, 2015, 11:08 AM
Duolingo has 60 million users, which means they're about as big as... Italy. I try not to rate onboarding experiences against each other, but this one is simply one of the very best. Enjoy!
How Kickstarter Onboards New Users
Nov 21, 2014, 5:09 AM
Kickstarter's impact is extremely impressive and almost definitely needs no introduction. Still, even I was shocked to find that they've handled over $1billion in pledges so far! Oh, and the Kickstarter project I made in this teardown is...